
Some sources suggest that sustainable technology in 2720 might include:
- Advanced renewable energy systems: Fusion power, space-based solar power, and highly efficient energy storage solutions.
- Closed-loop resource systems: Advanced recycling and resource recovery technologies to minimize waste and maximize resource utilization.
- Precision agriculture and vertical farming: Technologies to optimize food production while minimizing land and water use.
- Sustainable materials and manufacturing: Development of biodegradable and recyclable materials, along with manufacturing processes that minimize environmental impact.
- Smart infrastructure: Intelligent systems to manage energy, water, and transportation resources efficiently.
- Carbon capture and storage: Advanced technologies to remove carbon dioxide from the atmosphere and store it safely.
- Geoengineering technologies: Techniques to mitigate climate change, such as solar radiation management and carbon dioxide removal.
It is important to note that the specific technologies that will be considered sustainable in 2720 will depend on the environmental and social challenges that humanity faces in the future.Sources and related content
What is Sustainable Technology of 2720 ?
It’s impossible to say for sure what sustainable technology will look like in 2720. However, we can make some educated guesses based on current trends and potential future developments:
Possible Sustainable Technologies in 2720:
- Advanced Renewable Energy: Fusion power, space-based solar power, and highly efficient energy storage solutions could be commonplace.
- Closed-Loop Resource Systems: Advanced recycling and resource recovery technologies might minimize waste and maximize resource utilization.
- Precision Agriculture & Vertical Farming: Technologies to optimize food production while minimizing land and water use could be essential.
- Sustainable Materials & Manufacturing: Biodegradable and recyclable materials, along with environmentally friendly manufacturing processes, might be the norm.
- Smart Infrastructure: Intelligent systems could manage energy, water, and transportation resources efficiently.
- Carbon Capture & Storage: Advanced technologies to remove carbon dioxide from the atmosphere and store it safely may be in use.
- Geoengineering Technologies: Techniques to mitigate climate change, such as solar radiation management and carbon dioxide removal, might be employed.
Factors Shaping Sustainable Technology in 2720:
- Environmental Challenges: The specific technologies will depend on the environmental challenges humanity faces in the future.
- Technological Advancements: Unforeseen breakthroughs in various fields could lead to new and innovative sustainable technologies.
- Social & Economic Factors: The adoption and development of sustainable technologies will also depend on social and economic factors, such as government policies, consumer preferences, and technological costs.
Important Note:
It’s crucial to remember that these are just educated guesses. The actual sustainable technologies of 2720 could be very different from what we imagine today.
Who is required Sustainable Technology of 2720 ?
It’s tricky to pinpoint exactly who will require sustainable technology in 2720, but we can make some strong inferences based on current trends and future needs:
- Everyone: In all likelihood, sustainable technology won’t be an option by 2720, but a necessity for survival. With growing populations and potential resource depletion, everyone will rely on these technologies to meet their basic needs.
- Governments and Organizations: They will likely be key drivers in developing and implementing sustainable technologies, setting regulations, and investing in research and infrastructure.
- Industries: All sectors, from manufacturing and agriculture to transportation and energy, will need to adopt sustainable practices to minimize their environmental footprint.
- Individuals: Consumers will play a crucial role by making informed choices, adopting sustainable lifestyles, and supporting businesses that prioritize sustainability.
Why will it be so important?
- Environmental limits: By 2720, the consequences of climate change and resource depletion may be severe. Sustainable technologies will be essential to mitigate these impacts and ensure a habitable planet.
- Population growth: As the global population continues to grow, sustainable technologies will be needed to provide food, water, energy, and other essential resources for everyone.
- Economic stability: Sustainable practices will be crucial for long-term economic stability, ensuring that resources are used efficiently and that the environment is protected for future generations.
In essence, sustainable technology in 2720 will be a collective responsibility, with everyone playing a role in ensuring a sustainable future for humanity.
When is required Sustainable Technology of 2720 ?
While it’s impossible to give an exact date for when sustainable technology will be absolutely required by 2720, we can look at current trends and make some educated predictions:
- Now: In many ways, the need for sustainable technology is already here. We are facing increasing challenges related to climate change, resource depletion, and pollution. Many industries and governments are recognizing this and starting to invest in sustainable solutions.
- Near Future (next few decades): As the impacts of environmental issues become more severe, the need for sustainable technology will become even more urgent. We can expect to see more regulations and incentives to promote sustainable practices.
- Mid-term Future (next few centuries): By 2720, it’s likely that sustainable technology will be absolutely essential for human survival. The consequences of inaction could be catastrophic, making it non-negotiable.
Factors accelerating the need:
- Climate change: Rising temperatures, extreme weather events, and sea-level rise will force us to adapt and adopt sustainable solutions.
- Resource depletion: As we consume finite resources, we will need to find ways to use them more efficiently and transition to renewable alternatives.
- Population growth: A growing population will increase demand for resources and put more pressure on the environment.
- Technological advancements: New technologies can help us develop more sustainable solutions, but they can also have unintended consequences if not managed responsibly.
It’s important to remember:
- Proactive vs. reactive: The sooner we embrace sustainable technology, the better our chances of mitigating the worst impacts of environmental challenges.
- Continuous development: Sustainable technology is not a destination, but a journey. We will need to constantly innovate and adapt to new challenges and opportunities.
Ultimately, the exact timeline for when sustainable technology becomes absolutely required is uncertain. However, the need is clear, and the sooner we act, the better prepared we will be for the future.Sources and related content
Where is required Sustainable Technology of 2720 ?
You’re right to think about the “where” of sustainable technology in 2720! It won’t be confined to just one place. Here’s a breakdown of where it will likely be crucial:
- Everywhere: Sustainable technology will need to be integrated into all aspects of life, from homes and cities to transportation systems and industrial facilities. It will be woven into the fabric of daily existence.
- Urban Centers: Cities will be hubs of sustainable innovation, with smart grids, efficient public transportation, vertical farms, and advanced waste management systems.
- Rural Areas: Sustainable agriculture, renewable energy generation, and resource management will be essential for rural communities.
- Remote Locations: Sustainable technologies will enable human habitation in challenging environments, such as deserts, polar regions, and even space.
- Space: As humanity potentially expands beyond Earth, sustainable technologies will be crucial for space exploration and colonization, including resource utilization, life support systems, and closed-loop ecosystems.
Key areas of focus:
- Energy: Sustainable energy systems will be needed everywhere to power homes, businesses, and transportation.
- Food: Sustainable agriculture and food production will be essential to feed a growing population.
- Water: Sustainable water management will be crucial to ensure access to clean water for everyone.
- Materials: Sustainable materials and manufacturing will be needed to reduce waste and minimize environmental impact.
- Transportation: Sustainable transportation systems will be essential to move people and goods efficiently and with minimal emissions.
In essence:
Sustainable technology in 2720 will be a global necessity, implemented across all regions and sectors to ensure a thriving and resilient future for humanity.Sources and related content
How is required Sustainable Technology of 2720 ?
It’s fascinating to think about how sustainable technology might be implemented in 2720! Here are some possibilities, keeping in mind that this is largely speculative:
1. Integration into Infrastructure:
- Smart Cities: Cities could be designed with sustainability at their core, featuring self-healing infrastructure, optimized energy grids, and AI-powered resource management systems.
- Closed-loop Systems: Buildings and even entire cities might operate on closed-loop principles, where waste is recycled and resources are reused within the system.
- Personalized Sustainability: Individuals might have personal AI assistants that track their environmental footprint and provide real-time recommendations for sustainable choices.
2. Advanced Materials & Manufacturing:
- Bio-integrated Technology: Technologies could be grown or designed to seamlessly integrate with natural ecosystems, minimizing environmental impact.
- Adaptive Materials: Materials might be developed that can adapt to changing conditions, such as self-repairing roads or buildings that adjust to weather patterns.
- On-demand Manufacturing: Advanced 3D printing and nanotechnology could allow for on-demand production of goods, reducing waste and transportation needs.
3. Energy & Resource Management:
- Decentralized Energy Grids: Energy could be generated and distributed locally, with individuals and communities playing a role in energy production.
- Atmospheric Resource Mining: Technologies might exist to extract valuable resources from the atmosphere, such as water or rare elements.
- Real-time Environmental Monitoring: Advanced sensor networks could provide real-time data on environmental conditions, allowing for proactive responses to potential problems.
4. Social & Behavioral Integration:
- Gamification of Sustainability: Sustainable actions could be incentivized through gamification, making it fun and rewarding to live sustainably.
- Universal Access: Sustainable technologies could be designed to be accessible and affordable for everyone, regardless of their location or socioeconomic status.
- Education & Awareness: Advanced educational tools could help people understand the importance of sustainability and empower them to make informed choices.
Important Considerations:
- Ethical Implications: As with any technology, it’s crucial to consider the ethical implications of sustainable technologies and ensure they are used responsibly.
- Global Cooperation: Addressing global challenges like climate change will require international cooperation and the sharing of sustainable technologies.
- Adaptability: The world of 2720 will likely be very different from today. Sustainable technologies will need to be adaptable and able to evolve to meet new challenges and opportunities.
It’s exciting to imagine the possibilities! While we can’t predict the future with certainty, these ideas provide a glimpse into how sustainable technology might be implemented to create a thriving and harmonious future for humanity.Sources and related content
Case study is Sustainable Technology of 2720 ?
It’s impossible to create a real case study for sustainable technology in 2720. Case studies analyze existing situations. However, we can create a hypothetical case study, a thought experiment, to illustrate what such a case study might look like and how it might approach the topic. This will involve a lot of speculation, of course.
Hypothetical Case Study: The Revitalization of the Amazon Basin, 2720
Introduction:
By the mid-26th century, the Amazon rainforest, despite centuries of efforts, was still under significant pressure. Climate change had altered rainfall patterns, leading to desertification in some areas and excessive flooding in others. Illegal logging and resource extraction continued to threaten the remaining biodiversity. This case study examines the “Amazon Initiative,” a multi-faceted, globally collaborative project launched in 2650 and aimed at the complete revitalization of the Amazon Basin by 2720.
Problem:
The Amazon faced a complex web of interconnected problems:
- Deforestation: Despite some progress, deforestation rates remained high, driven by agricultural expansion, illegal logging, and mining.
- Climate Change Impacts: Shifts in temperature and precipitation led to ecological imbalances and increased frequency of extreme weather events.
- Loss of Biodiversity: Countless species of plants and animals were threatened with extinction.
- Socioeconomic Issues: Poverty and lack of sustainable economic opportunities drove destructive practices.
Solution:
The Amazon Initiative employed a range of advanced sustainable technologies and strategies:
- Advanced Reforestation Techniques: Drones and AI-powered systems were used to plant native tree species at an unprecedented scale. Genetic engineering was cautiously employed to develop trees more resistant to climate change and disease.
- Ecosystem Restoration: Degraded areas were restored through a combination of bioengineering and ecological restoration techniques. Damaged wetlands were reconstructed to regulate water flow and support biodiversity.
- Sustainable Agriculture: Precision agriculture techniques and vertical farming were implemented to increase food production while minimizing land use and environmental impact. Local communities were trained in sustainable farming practices.
- Renewable Energy Infrastructure: Solar, wind, and advanced biofuel technologies were deployed to power the region, reducing reliance on fossil fuels and promoting energy independence.
- Carbon Capture and Storage: Advanced carbon capture technologies were used to remove CO2 from the atmosphere and store it safely, mitigating the impacts of climate change.
- Socioeconomic Development: Education and training programs were implemented to empower local communities and provide them with sustainable economic opportunities. Ecotourism initiatives generated income while protecting the environment.
Results:
By 2720, the Amazon Basin had undergone a remarkable transformation:
- Forest Regeneration: Vast swathes of rainforest were restored, increasing carbon sequestration and biodiversity.
- Ecosystem Health: Ecosystems were more resilient to climate change impacts, with balanced water cycles and thriving wildlife populations.
- Sustainable Economy: Local communities enjoyed improved livelihoods through sustainable agriculture, ecotourism, and other green industries.
- Global Impact: The revitalization of the Amazon contributed significantly to global efforts to combat climate change and preserve biodiversity.
Conclusion:
The Amazon Initiative demonstrates the potential of sustainable technology to address complex environmental challenges. Through a combination of advanced technologies, scientific innovation, and global collaboration, it was possible to restore one of Earth’s most vital ecosystems and create a sustainable future for the region.
Further Research:
Further research could explore the specific technologies used in the Amazon Initiative, the social and economic impacts of the project, and the lessons learned that could be applied to other ecosystem restoration efforts around the world.
This is just a highly speculative example. The actual technologies and societal structures of 2720 are beyond our current comprehension. This serves as a way to think about how we might approach the question of sustainable tech in such a distant future.
White paper on Sustainable Technology of 2720 ?
White Paper: Sustainable Technology in 2720: A Vision for a Thriving Future
Abstract:
Predicting the specific technologies of 2720 is an exercise in informed speculation. This white paper explores potential trajectories of sustainable technology over the next seven centuries, considering current trends, anticipated challenges, and the imperative for a harmonious relationship between humanity and the planet. It posits that by 2720, sustainable practices will be deeply ingrained in every facet of human life, driven by necessity and enabled by transformative technological advancements.
1. Introduction:
Humanity’s journey toward a sustainable future is an ongoing process. While we grapple with present-day environmental challenges, it’s crucial to envision long-term solutions. This white paper explores potential sustainable technologies of 2720, acknowledging the inherent uncertainties while aiming to stimulate thought and guide present-day research and development.
2. Core Principles of Sustainability in 2720:
By 2720, sustainability will likely be guided by these core principles:
- Regenerative Systems: Moving beyond simply minimizing impact to actively restoring and enhancing natural ecosystems.
- Circular Economy: Complete resource utilization and waste elimination through closed-loop systems.
- Decentralization: Localized resource management and energy production for resilience and efficiency.
- Harmony with Nature: Technological integration with natural systems to minimize disruption and maximize mutual benefit.
- Social Equity: Ensuring access to resources and opportunities for all, promoting global cooperation.
3. Potential Technological Domains:
- Advanced Energy Systems: Fusion power, space-based solar energy, and highly efficient energy storage will likely be commonplace, providing clean and abundant energy. Micro-reactors and localized energy generation could also play a significant role.
- Material Science & Manufacturing: Biodegradable, self-healing, and adaptive materials will be prevalent. Advanced manufacturing techniques like nanotechnology and 4D printing will enable on-demand production and minimize waste. “Growing” materials through bio-integrated processes could also become a reality.
- Food Production & Agriculture: Vertical farms, precision agriculture, and lab-grown protein will optimize food production while minimizing land and water use. Personalized nutrition and on-demand food synthesis could also be possible.
- Water Management: Advanced desalination, atmospheric water capture, and intelligent irrigation systems will ensure access to clean water, even in arid regions. Water recycling and purification will be highly efficient and integrated into daily life.
- Environmental Remediation: Advanced geoengineering technologies, such as carbon capture and storage, and localized weather modification, might be used to restore damaged ecosystems and mitigate climate change effects. Nanotechnology could be used for targeted pollution removal.
- Transportation & Infrastructure: Hyperloops, autonomous vehicles, and advanced air mobility systems will provide efficient and sustainable transportation. Smart infrastructure will optimize resource usage and minimize environmental impact.
- Information & Communication Technologies: Highly advanced AI, quantum computing, and neural interfaces could enhance human capabilities and facilitate seamless interaction with technology and the environment. Decentralized and secure communication networks could foster global collaboration.
- Biotechnology & Health: Advanced gene editing, personalized medicine, and bio-integrated technologies could revolutionize healthcare and extend human lifespans. Biomanufacturing could produce pharmaceuticals and other essential resources sustainably.
4. Challenges and Considerations:
- Ethical Implications: Careful consideration must be given to the ethical implications of advanced technologies, particularly in areas like genetic engineering and AI.
- Global Cooperation: Addressing global challenges will require unprecedented levels of international cooperation and the sharing of knowledge and resources.
- Resilience: Sustainable systems must be designed to be resilient to unforeseen events, such as natural disasters or technological failures.
- Accessibility: Sustainable technologies must be accessible and affordable for everyone, regardless of their location or socioeconomic status.
5. Conclusion:
The sustainable technologies of 2720 represent a potential for a future where humanity lives in balance with the planet. Achieving this vision will require sustained effort, innovation, and a commitment to ethical and equitable development. While the specific technologies remain speculative, the underlying principles of sustainability must guide our actions today to ensure a thriving future for generations to come. This white paper serves as a starting point for discussion and further exploration of the possibilities and challenges that lie ahead.
Industrial application of Sustainable Technology of 2720 ?
It’s fascinating to speculate about the industrial applications of sustainable technology in 2720! Here are some potential scenarios, keeping in mind this is highly imaginative:
1. Advanced Manufacturing & Resource Utilization:
- On-Demand Production: Imagine factories that can produce virtually any product on demand, using advanced 3D printing, nanotechnology, and programmable matter. This would drastically reduce waste and the need for large-scale manufacturing facilities.
- Material Regeneration: Industries might have the ability to regenerate or transform materials at a molecular level, allowing for the reuse of resources indefinitely and eliminating the concept of waste.
- Localized Production: Manufacturing could become highly localized, with small, automated factories serving specific communities or regions. This would reduce transportation costs and environmental impact.
2. Energy & Resource Management:
- Atmospheric Resource Mining: Industries might be able to extract essential resources, like water, minerals, and even rare elements, directly from the atmosphere or from space, reducing reliance on traditional mining.
- Energy-Independent Facilities: Factories and industrial complexes could be entirely energy-independent, powered by advanced renewable energy systems like fusion reactors or space-based solar power.
- Closed-Loop Systems: Industrial processes could operate on closed-loop principles, where all waste products are recycled and reused within the system, minimizing environmental impact.
3. Biotechnology & Bio-Integrated Industries:
- Bio-Manufacturing: Industries might utilize bio-engineered organisms to produce materials, chemicals, and even energy, creating a more sustainable and environmentally friendly approach to manufacturing.
- Living Infrastructure: Buildings and industrial facilities could be designed to integrate with natural ecosystems, with living walls, self-healing materials, and systems that mimic natural processes.
- Personalized Production: Biotechnology could enable the production of goods tailored to individual needs, from personalized medicine and food to customized materials and products.
4. Space-Based Industries:
- Space Mining & Manufacturing: Industries could operate in space, mining asteroids and other celestial bodies for resources and manufacturing products in zero gravity, taking advantage of unique conditions and minimizing environmental impact on Earth.
- Space-Based Energy Generation: Large-scale solar power stations in space could beam clean energy back to Earth, providing a sustainable energy source for industries and communities.
- Space Colonization Support: Industries in space could produce essential resources and infrastructure to support human colonization efforts, enabling further exploration and expansion.
Important Considerations:
- Automation & AI: Advanced automation and AI will likely play a significant role in these future industries, increasing efficiency and productivity while potentially raising concerns about job displacement.
- Ethical Frameworks: It will be crucial to develop ethical frameworks to guide the development and application of these advanced technologies, ensuring they are used responsibly and for the benefit of humanity and the planet.
- Global Collaboration: International cooperation and the sharing of knowledge and resources will be essential to ensure that these technologies are used sustainably and equitably.
These are just a few possibilities, and the actual industrial applications of sustainable technology in 2720 could be far more diverse and innovative than we can imagine today. However, these ideas provide a glimpse into how industries might evolve to become more sustainable and contribute to a thriving future for humanity.Sources and related content
Research and development of Sustainable Technology of 2720 ?
It’s a thought-provoking question! While we can’t conduct research and development (R&D) in the traditional sense for technologies so far in the future, we can explore what such a process might entail:
1. Long-Term Visioning & Scenario Planning:
- Futures Studies: Dedicated research would explore potential future scenarios, considering factors like climate change, population growth, resource availability, and societal values.
- Backcasting: Researchers would work backward from desired future states (e.g., a thriving, sustainable civilization in 2720) to identify the technologies and societal changes needed to achieve them.
2. Fundamental Research & Breakthroughs:
- Interdisciplinary Collaboration: Scientists, engineers, and social scientists would collaborate on fundamental research in areas like advanced materials, energy physics, biotechnology, and artificial intelligence.
- “Moonshot” Projects: Large-scale, high-risk, high-reward projects would be undertaken to achieve breakthroughs in key areas, such as fusion power, space-based solar energy, and biomanufacturing.
3. Ethical & Societal Considerations:
- Ethical Frameworks: Philosophers, ethicists, and social scientists would develop ethical frameworks to guide the development and deployment of advanced technologies, ensuring they are used responsibly and for the benefit of humanity.
- Public Engagement: Open dialogues and public forums would be held to discuss the potential impacts of future technologies and ensure that societal values are reflected in research and development decisions.
4. Iterative Development & Adaptation:
- Adaptive Research: Research programs would be designed to be flexible and adaptable, allowing for adjustments based on new discoveries and changing circumstances.
- Global Collaboration: International collaboration and knowledge sharing would be essential to accelerate progress and ensure that sustainable technologies are developed and deployed equitably.
5. Simulation & Modeling:
- Virtual Worlds: Advanced simulations and virtual reality environments could be used to model complex systems and test the potential impacts of new technologies before they are deployed in the real world.
- Predictive Modeling: AI and machine learning could be used to analyze vast amounts of data and predict the long-term effects of different technologies and policies.
Important Note:
The R&D process for sustainable technologies in 2720 would likely be an ongoing, iterative process, with continuous feedback loops between research, development, and societal needs. It would require a long-term perspective, a commitment to ethical principles, and a global collaborative effort to ensure a sustainable future for humanity.Sources and related content
COURTESY : RBC
References
United Nations Environment Programme – UNEP (2007). Sustainability Communications. A Toolkit for Marketing and Advertising Courses. Division for Technology, Industry and Economics.
Beder, S. (1997). Global Spin: The Corporate Assault on Environmentalism. Green Books.
Beder, S. (2000). Global Spin: The Corporate Assault on Environmentalism. Green Books.
Belz, F.-M.; Peattie, K. (2009). Sustainability Marketing. A global perspective (1st ed.). Glasgow: John Wiley & Sons.
Bentley, M. (2004). “Tracking Progress: implementing sustainable consumption policies”. A global review of implementation of the United Nations Guidelines for Consumer Protection (2nd ed.). UNEP and Consumers International.
Bolls, Paul D.; Muehling, Darrel D. (2007). “The Effects of Dual-Task Processing on Consumers’ Responses to High- and Low-Imagery Radio Advertisements”. Journal of Advertising. 36 (4): 35–47. doi:10.2753/JOA0091-3367360403. S2CID 143523914.
Dennis, E.E. (1991). “In context: environmentalism in the system of news”. Media and the Environment. Washington: Island Press. pp. 55–64.
Dollt, Andreas, ed. (2003). Cinema, TV and radio in the EU – Statistics on audiovisual services – Data 1980–2002. Luxembourg: Office for Official Publications of the European Communities. ISBN 92-894-5709-0. ISSN 1725-4515. Retrieved 2022-10-22.
Earthprint publishing (2007). Sustainability Communications: A Toolkit for Marketing and Advertising Courses.[full citation needed]
Gronroos, C. (1999). “Relationship marketing: Challenges for the organization”. Journal of Business Research. 46 (3). doi:10.1016/S0148-2963(98)00030-7.
Gronroos, C. (1994). “From Marketing Mix to Relationship Marketing:Towards a Paradigm Shift in Marketing”. Management Decision. 32 (2). doi:10.1108/00251749410054774. hdl:11323/385.
Jackson, T. (2005). Motivating sustainable consumption: a review of evidence on consumer behavior and behavioral change. Centre for Environmental Strategy. University of Surrey.
Kilbourne, William E. (2004). “Sustainable communication and the dominant social paradigm: can they be integrated?”. Marketing Theory. 4 (3): 187–208. doi:10.1177/1470593104045536. S2CID 154778630.
Kolandai-Matchett, K. (2009). “Mediated communication of ‘sustainable consumption’ in the alternative media: a case study exploring a message framing strategy”. International Journal of Consumer Studies. 33 (2): 113–125. doi:10.1111/j.1470-6431.2009.00754.x.
Krugman, H.E. (1965). “The impact of television advertising: learning without involvement”. The Public Opinion Quarterly. 29 (3): 349–356. doi:10.1086/267335.
Laufer, W.S. (2003). “Social Accountability and Corporate Greenwashing”. Journal of Business Ethics. 43.
Lichtl, M. (1999). Ecotainment: Der neue Weg im Umweltmarketing. Wien, Frankfurt.
Longhurst, M. (July–August 2003). “Advertising and sustainability: a new paradigm”. Admap.
Lovell, C. (8 May 2004). “Is sustainability an advertising issue?”. Campaign.
McCarthy, E.J. (1960). Basic Marketing. Homewood, IL: Irwin.
Michaelis, L. (2001). The Media: A Resource for Sustainable Consumption. Oxford: Oxford Centre for the Environment, Ethics & Society.
Munshi, D.; Kurian, P. (2005). “Imperializing spin cycles: A postcolonial look at public relations, greenwashing, and the separation of publics”. Public Relations Review. 31 (4): 513. doi:10.1016/j.pubrev.2005.08.010.
Pavlou, P.A.; Stewart, D.W. (2000). “Measuring the Effects and Effectiveness of Interactive Advertising: A Research Agenda”. Journal of Interactive Advertising. doi:10.1080/15252019.2000.10722044. S2CID 168153520. Archived from the original on 2011-07-26.
Sandman, P. (1974). “Mass environmental education: can the media do the job?”. In Swan, J.A.; Stapp W.B. (eds.). Environmental Education: Strategies Toward a More Livable Future. New York: Sage Publications, Inc. pp. 207–247.
Sander, Frauke; Fohl, Ulrich; Walter, Nadine (25 March 2021). “Green or social? An analysis of environmental and social sustainability advertising and its impact on brand personality, credibility and attitude”. Journal of Brand Management. 28 (4): 429–445. doi:10.1057/s41262-021-00236-8. hdl:10419/287669. S2CID 233676078.
Schrader, Ulf (2005). “Von der Öko-Werbung zur Nachhaltigkeits-Kommunikation”. In Belz, F.-M.; Bilharz, M. (eds.). Nachhaltigkeits-Marketing in Theorie und Praxis. pp. 61–74.
Shabbir, Muhammad; Sulaiman, Mohammed; Al-Kumaim, Nabil; Mahmood, Arshad; Abbas, Mazhar (29 October 2020). “Green Marketing Approaches and Their Impact on Consumer Behavior towards the Environment—A study from the UAE”. Sustainability. 12 (21): 2–8. doi:10.3390/su12218977.
Shanahan, J. (1996). “Green but unseen: marginalizing the environment on television”. In Morgan, M.; Leggett, S. (eds.). Margin(s) and Mainstreams: Cultural Politics in the 90s. Westport, CT: Greenwood Press. pp. 176–193.
United Nations Environment Programme (UNEP); World Federation of Advertisers (WFA); European Association of Communications Agencies (EACA) (2002). Industry as a partner for sustainable development: Advertising. United Nations Environment Programme.